Right wing websites in decline
We've all heard how CNN and other so-called "left wing" news outlets have lost viewers. However, the decline in readership of right wing websites has been even more dramatic.
Breitbart leads the pack with a drop of 87% over the last four years. This can be attributed to their business model of relying on Facebook posts to publicize stories; now that Facebook is mostly targeted ads, their stories aren't being viewed and shared as much.
The jump in Newsmax readership may be due solely to Tucker Carlson's move to the site from Fox.
Here's a chart with the corresponding drop in non-right wing sites.
https://www.therighting.com/therighting-unveils-2020-to-2024-election-year-traffic-comparison
Breitbart leads the pack with a drop of 87% over the last four years. This can be attributed to their business model of relying on Facebook posts to publicize stories; now that Facebook is mostly targeted ads, their stories aren't being viewed and shared as much.
The jump in Newsmax readership may be due solely to Tucker Carlson's move to the site from Fox.
Here's a chart with the corresponding drop in non-right wing sites.
https://www.therighting.com/therighting-unveils-2020-to-2024-election-year-traffic-comparison