They're going to put forth a monumental propaganda marketing effort to save what trusty voters they have left knowing most jumped off their sinking ship when they saw how their party has been lying to them all this time.
This will weaken the DNC even further to the point that they'll have to resort to cheating to install Koala and hold on to power.
Trump is moving forward from a position of strength while the DNC is moving forward from a position of excuses, lies and no solutions.