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It's not easy to just slip into a saturated market. How innovative can you be with a e-book platform?
Apple isn't very good at making phones. Their sales are so dismal they don't even release the the sales numbers to shareholders anymore. They're still around because they got in the game early and have an established following.
Imagine if apple showed up new to the market today with an overpriced underperforming device that doesn't play well with others. How successful do you think they'd be?
Apple isn't very good at making phones. Their sales are so dismal they don't even release the the sales numbers to shareholders anymore. They're still around because they got in the game early and have an established following.
Imagine if apple showed up new to the market today with an overpriced underperforming device that doesn't play well with others. How successful do you think they'd be?