Why are SW gifts so expensive?

Seriously, they should cut the last 0 off all of them so we can have more gift parties lol

Or maybe at certain times of the year, they're super cheap?

Like say, the 24th through 29th of every month? Because February is short lol

Also, I'm missing those days when SW just changes the entire look, like on Valentine's day, or Christmas if you put in certain words it has a special theme, I hope they have that got Halloween 🎃