Watching and proudly admitting to be watching Porn has become quite public nowadays as compared to when we were young..

When I was young it was dirty little secret you kept to yourself (or a couple of mates when you found a grot mag discarded in a alley). There was little access to porn, now everyone can watch what they like when they like

Now it's almost a shared experience because of technology...chances are someone on the internet would have at some point watched porn. Plus the anonymity of the internet allows you be more open and honest about it