I Have a Question

I am a Veterinarian and I recently purchased a small animal hospital. As I am learning about managing the business, one thing I am looking to do is figure out ways to increase business. One thing I notice is that a lot of people have cats that they never even mention. So many times I have a client that I have seen forever, and then one day they bring in an old cat that is sick, and we have no idea that they even had a cat!

So, my question is this. What are some things your Veterinarian could do that would encourage you to bring in your pets, especially bring in your cat? Certain incentives maybe? Discounts?

Overall, Cats seem to sometimes be forgotten a bit, and are so prone to kidney disease that research shows monitoring for kidney disease as early as 6-8 years old is cats is needed.

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JarJarBoom · 41-45, F

I think there should be a subscription-based vet care...like they pay a yearly fee and their cat gets maintenance and updates for a year.

Caprice · 41-45, F

@JarJarBoom That's a great idea!

BeardedDoc · 36-40, M

@JarJarBoom That's an interesting idea, thanks. I think a lot of the big corporate clinics do that as well(like banfield and VCA)

JarJarBoom · 41-45, F

@BeardedDoc I know they offer pet insurance like that but most of them don't include "maintenance" which I think is really important for a cat, but most people don't take their cat in because they feel its going to cost a lot

Sinnerwithaheart · 56-60, F

@BeardedDoc @JarJarBoom Human doctors are doing it to.