What does the "purple" states represents?

Watching CNN and the political analysts made reference to NC as a purple state 🤔

I'm such an idiot to be asking this question I know. Please don't embarrass me 😓

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windinhishair · 61-69, M

Purple states are those that have roughly equal numbers of Republican and Democratic voters, so they can vote red (Republican) in one election and blue (Democratic) in another.