Why would any company want to do business in a crime infested city?

I have a company that does business in the downtown of one of the country's largest cities known for high crime. The business deals directly with the consumer. We do not have a storefront that can be robbed. I do it because based on the type of business, the resources that attract my customers are there. The vast majority of financial interactions are done online.

I hate it. But we are successful. If this city would clean up it's act, it would be amazing. Not holding my breath though.