The word "drop"

I must admit I'd not seen or heard that but I agree.

Wilfully misusing words in that way might not matter much when advertising sales of goods you neither need nor want anyway; but in other situations can be seriously misleading.

Or at best, simply create poor metaphors that make you think the speaker does not really understand the subject, let alone the term's real meaning.

Of the latter case, I offer:

"Seismic [shift]" (the first a genuine technical term; the second word, merely slang),

"Trajectory" (Do you mean a trajectory or a course?)

"Epicentre" (Do you mean an epicentre or a centre?)

.... and I'm sure there are others!

'''''''

I sold my first home in the thankfully short-lived era of the "Home Information Pack" - an exercise in pointless, expensive bureaucracy if ever there were. It used tick-box forms used by hapless "surveyors" who were not expected to know much about buildings, despite paying out of their own pockets for an expensive, residential "Training Course". The only tick-box option for my "surveyor" said my house was built of "granite", just because it was of stone. Was it heck granite! No more any igneous rock than Wensleydale Cheese. It was built of of its local stone, the famous "Portland Stone", a Jurassic marine limestone. The form had been designed by some ignoramus who knew nowt about building materials, nor basic geology.