Why were they pushing chocolate flavored cereals in the 80s and 90s?

They all sucked, none of them tasted like actual chocolate. They tasted like "chocolate", emphasis on the quotations

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Nanori · F

So they didn't taste like chocolate, they tasted like chocolate ?

reubles · 41-45, M

@Nanori it tasted like if someone had to recreate the flavor of chocolate based on descriptions of what chocolate tastes like.
"Is this chocolate?"
"I'll Tell you what it isn't, it isn't not chocolate"
"Oh..."