Why do people feel the need to inform people it's snowing?

Snow has happened in the UK before... what is the big deal...I've noticed it on Facebook.

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Subsumedpat · 36-40, M

Yea if you live where it seldom snows you have to inform everyone and take pictures of it for facebook.

PaleandPolluted · 36-40, F

The photos I forgot to mention that