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Who will be the ultimate winner in the streaming wars?

Poll - Total Votes: 7
Amazon
Apple
Disney
Netflix
Other
Show Results
You can only vote on one answer.
Here’s what’s up for grabs:
Own the rights to every televised sports event on the planet including Sunday Night NFL, European Football league, Golf, F1, Indy Car, NASCAR, NBA, Rugby World Cup, Rugby League, AFL and more.
Annual streaming license cost per sport is around $1 Billion per year for 10 year deal.
Create all their own original content,
Own the rights to existing content aka Marvel etc.
The likely contender will also provide the content viewing device and the software that runs on it and have considerable market share so that any content made available to viewers will be instantly available to the largest possible viewing audience.
The contenders are;
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Netflix was the first, but Disney has the best portfolio. It's a shame how splintered the supply is becoming though. There's not just one platform with all the content, such as the case is with Spotify for music.
justanothername · 51-55, M
@TheGreatLeveler there’s more than one platform for streaming music
@justanothername Yes, but they compete based on the service, not on the exclusive content like the tv/movie streamers do.
justanothername · 51-55, M
@TheGreatLeveler To win the battle a company is going to need a stable of original content, live streamed prime sports to hold and attract the sports market and possibly a library of existing content fir viewers on rainy weekends.
@justanothername From the perspective of the customer that's not going to work though. If you ask them what service they use for music, they'll name one. If you want access to all the television shows and movies, you'll need ten different ones.
justanothername · 51-55, M
@TheGreatLeveler And currently many customers are probably signed up to multiple providers but as some of those providers fall by the way side and their content gets consolidated customers will just move to where the content is.
@justanothername That would make sense if that were so, but the opposite seems to be happening. Streaming services seem to focus much more on their own original content, which they do not share cross platforms.

A streaming service like Netflix shouldn't even be making their own content. They used to be a distributor, not a producer. But they were basically forced to adapt by the other studios.
justanothername · 51-55, M
@TheGreatLeveler I think that’s the intent. Own and create your own content. Don’t share. Yes it’s siloed but it’s also a way of controlling the market. Much like mobile phones. There’s pros and cons in each option.
@justanothername Definitely true. Obviously the customer experience didn't align to that objective. It's strange how the music streaming and film streaming markets ended up so different in that aspect.
justanothername · 51-55, M
@TheGreatLeveler have to say that financially Spotify is struggling.
@justanothername Most growth companies are. They're still in the phase where they invest more than they're turning a profit.
justanothername · 51-55, M
@TheGreatLeveler You are thinking of start ups as opposed to established companies that are growing.

Companies like Spotify are in a high volume but very very low margin business which means you need deep pockets and massive audiences to survive.