Fun
Only logged in members can reply and interact with the post.
Join SimilarWorlds for FREE »

Thermomix is a multi-level marketing cult

If you have one, and you 'subscribe' to things like Cookidoo, you are a member of a multi-level marketing cult not dissimilar to things like nxivm, scientology, amway, etc.
Top | New | Old
ArishMell · 70-79, M
How do define a "marketing cult"?

I don't know the names Nxivm and Cookido so looked them up. They cannoty be listed together.

Nxivm was a sexual offences gang for which its founder was jailed.

Scientology just keeps legal, at least here in Britain, but is still a nasty personalty-cult of obeisance to its founder (L. Hubbard) and his strange but highly-selling beliefs. It gained some advantage by one or two "celebrities" boasting about being members.

'
Amway is not a cult but a cosmetics and household-goods supllier by a form of pyramid selling. Someone tried to recruit me into it, but I soon realised and refused.

Pyramid-selling caused so much trouble in the UK that it was made illegal in the 1980s, but Amway and others had found similar, equally-shady alternatives I think unfortunately still legal.

These are big, wealthy companies presumably able to afford very sharp company-law barristers; but they still did not protect Amway being banned in its home country, the USA, for its deceitful sales methods.

'

Cookido sells kitchen-utensils and recipes by a strange subscription and possibly pyramid method (its "multi-level"?) rather than mail-order or shops. This Australian firm woos those naive enough to think this a better deal than normal purchases; but its own web-site rang the alarm for me.

'

Definition of a cult?

One of the best I have heard is from the Australian-born, now also British-nationality and London-based, Deborah Frances-White. She is a comedienne sometimes heard on the radio, but also a serious lecturer to business seminars on inclusivity and women's rights - and from first-hand experience.

For some of her sharp, bitter-sweet stage comedy recounts being a child adopted by a couple who became Jehovah's Witnesses; and later escaping the organisation by ignoring its petty, male-chauvinist "elders" trying to persuade her not to go to university.

Recently, she defined the best identification of a cult is by its treatment of any leavers - in the JWs' case, by ordering its followers to shun apostates. (I wonder how many friends and relatives would discreetly disobey such a cruel, cold-hearted command anyway.)

'

How though, does a personality or power cult, correspond to a "marketing cult"?

Are pyramid-sales schemes just as hard to leave as para-religious or personality cults; but financially rather than socially?

 
Post Comment