Depends on size of the company as well as it's culture.
Some family run businesses might come from a close nit culture. Like some Italians are close.
I remember such a close Italian restaurant. The business was really close with family.
Yet on the other end the size of the business might do so for advertising purposes. Larger businesses need to advertise after all. And anniversaries actually are a good reason to advertise.
Often they might have a limited sale on such anniversaries.
Community involvement really is a good opportunity to advertise. The more involved a business is in the community the larger customer base they have.
Just the name recognition helps.
I've noticed a trend lately with super large companies not doing such celebrations.
The reason is they basically have a corner on the market. Therefore the name recognition really isn't important with them.
Who doesn't know about Walmart? 🤷🏻♂
